Covering Managed Care
A
resource guide for reporters and editors
by Trudy Lieberman
Lieberman, a contributing editor of CJR,
is Health Policy Editor of Consumer Reports. She is also a member
of the board of directors of the National Committee for Quality
Assurance and the Medicare Rights Center.
This
resource guide was supported by a grant from the robert wood
johnson foundation, which is the largest health philanthropy
in the united states. the foundation makes grants to increase
access to health care, reduce substance abuse, and improve quality
of care for the chronically ill and dying. for information and
resources, call the rwjf press line at 609-243-5937, or visit
the web site at www.rwjf.org
More than 170 million
Americans now receive their health care through an HMO or some
other managed care organization. The transformation that managed
care has brought to American medicine is one of the biggest
stories of our time. We journalists have not always told that
story well.
Sometimes, in the
rush to make our stories titillating and splashy, we in the
news business have relied on anecdotes to "prove" that managed
care is harmful. Sometimes we have mixed up issues of service
and access to care with issues of medical quality and physician
competence. Indeed, information about quality of care is elusive,
and the word "quality" itself has become the most misused in
the managed-care lexicon. Sometimes, in outlining shortcomings
in some managed care, we have falsely portrayed as golden the
fee-for-service era, forgetting all the warts on that model.
The fault is not
entirely journalism's. Many practitioners, bent on protecting
their incomes, have tried to use the media to further their
cause. Other interests with high stakes in the medical business
have tried to turn health care into a commodity, a product that
easily can be rated, one that people can choose like a car or
a computer if they just have the "right" information. But getting
the right information is not that easy.
After covering the
subject for nearly a decade, I have concluded that managed care
is the quintessential gray area. For all the anecdotes about
patients denied care that they needed, there are just as many
about people who are happy and have received good, even excellent
care. In "good" HMOs, some members have received bad care; in
"bad" HMOs, some people have been treated well.
The California Health
Rights Hotline found that Medicare beneficiaries who get their
care from HMOs are five times as likely to report problems as
beneficiaries who get their care from fee-for-service doctors.
Yet consider the outcry from beneficiaries when their HMOs withdrew
from the Medicare program. Paradoxes like these abound in managed
care, and they make our job of distilling the story so darn
difficult.
We all know that
the U.S. is not returning to unlimited, fee-for-service medicine.
The managed-care story is not disappearing. It is dynamic, with
new players appearing and old ones recasting their scripts as
they look for ways to respond to the changing marketplace. The
guide that follows aims to help journalists find out who the
key sources are and to cover the new structure in health care,
including the business of managed care, the politics it is enmeshed
in, and its effects on the health of so many Americans.
Accrediting
Organizations
Advocacy
and Consumer Organizations
Federal
Sources
Education
and Research Organizations
Employee
Benefits Consultants
Employer
Coalitions and Purchasing Groups
Analysts
and Researchers
Labor
Unions
Medicaid
and Medicare
Mental
Health and Managed Care
Organizations
Trade
and Professional Associations