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TALKING
HEADS GO TO WAR
Looking
for Insight, Coming Up Short
BY
MICHAEL MASSING

The savage attacks of September 11 caused Americans
from all walks to reevaluate their lives. From industry titans
to mail clerks, baseball players to truck drivers, people resolved
to rededicate themselves to higher purposes. Television's talking
heads were no exception. With more than several thousand Americans
dead and the Twin Towers turned to ash, their prurient obsession
with Bill and Monica, Gary and Chandra, seemed a source of shame.
In covering this perilous new era, they determined to do better,
to become more serious and thoughtful. Have they?
Since September 11, I've spent countless hours in front of my
TV, switching restlessly from channel to channel in search of
news and enlightenment. And, in the first few days after the attack,
I was impressed with -- even grateful for -- TV's performance.
Stunned and terrified by the ferocity of the attacks, I, like
so many other Americans, found in TV a source of not only information
but also consolation. (A week after the attack, a friend told
me of a nightmare she had in which Dan Rather was shot and her
TV screen went black, causing her to awake in a panic.)
As the days passed, though, the challenge facing TV slowly changed,
from helping the nation heal to helping it figure out how to respond.
Marking the transition was George W. Bush's September 20 address
to Congress. In it, the president essentially committed the United
States not just to getting rid of Osama bin Laden but also to
overthrowing the Taliban government. This raised some pressing
questions. What would it take to oust that group? Who would take
their place? What were the likely repercussions? How would the
Islamic world react? Hungry for some insight, I tuned in to the
post-speech commentators, a puree of journalists and pols. Alas,
they seemed interested in only one thing: Bush's performance.
On ABC, I saw Robert Torricelli, Rudolph Giuliani, Dianne Feinstein,
and Evan Bayh -- all heaping praise on the president. Larry King
had Alexander Haig and Sandy Berger, Fox had Kay Bailey Hutchison
and (again) Evan Bayh, and Hardball had George Pataki and (again)
Robert Torricelli. "I thought it was an eloquent, powerful
speech," NBC's Andrea Mitchell told Hardball's Chris Matthews.
"A terrific speech," Al Hunt said on The Capital Gang,
"magnificently written, forcefully delivered." As for
what to do about the Taliban, Afghanistan, and the broader Islamic
world, no one bothered to ask.
My frustration deepened on Sunday morning. On the various talk
shows, official Washington was out in force. On NBC's Meet the
Press, the lead guest was Colin Powell, followed by Tom Daschle,
Trent Lott, Dennis Hastert, and Richard Gephardt -- "the
four most important men in the United States Congress," as
host Tim Russert proudly observed. In interviewing them, Russert
seemed uncharacteristically deferential, as if the scale of the
disaster precluded probing questions. "Are you confident
that the current Pakistani government can remain stable?"
he asked Powell. Yes, Powell said, he was. Next topic. On ABC's
This Week, the top guest was (again) Colin Powell. In interviewing
him, Sam Donaldson was somewhat more aggressive than Russert,
eliciting from the secretary a pledge to release the evidence
against Osama bin Laden -- a statement that made the next day's
front pages, and which the White House eventually repudiated.
Otherwise, though, the show was pretty flaccid. "I can't
think of any military better prepared to do it than ours,"
Richard Hawley, a general turned ABC news consultant, told Cokie
Roberts. When she was finished with him, Roberts introduced Jordan's
King Abdullah, "a crucial ally in the Arab world." The
king was interviewed by George Stephanopoulos, who kept calling
him "Your Majesty." "Safe travels to the United
States this week," Stephanopoulos said in closing. "Yes,
sir," the king answered. "And we look forward to seeing
you back in Jordan."
But what did the average Jordanian think? What were the country's
columnists saying? What was the mood among students, shopkeepers,
and secretaries? Reading The New York Times, The Washington Post,
and The Wall Street Journal, I found many fine reports on the
complex web of Arab attitudes toward the United States. On television's
news-talk shows, though, I found mainly retired generals, former
cabinet officials, counterterrorism experts, members of Congress,
and professional talking heads, few of whom seemed to know much
about Islam, Afghanistan, or the Middle East. The same faces kept
popping up: from the Senate, Joe Biden, Chuck Hagel, Joe Lieberman,
and Richard Shelby (when do these guys get any work done?); former
brass like Wesley Clark and Barry McCaffrey; national security
types like Sandy Berger, Tony Cordesman, Frank Gaffney, and (need
I say?) Henry Kissinger.
Over and over, interviewers revealed a lack of imagination. The
many thorny issues related to Saudi Arabia -- its support for
fundamentalism, its government's repressive rule, America's close
ties to the royal family -- invariably got boiled down to one:
the amount of help it could provide Washington. "Can the
antiterrorism coalition really count this time on Saudi Arabia?"
Mark Shields asked former Middle East diplomat Edward Walker on
The Capital Gang. Wolf Blitzer, the host of CNN's Sunday show
Late Edition, seemed the master of the softball question. "Is
the American public prepared right now for what's supposedly going
to happen?" he asked Trent Lott. Critical distance took a
back seat. "In our business, we're supposed to be objective,"
CNN's John King observed, "but if you look around the country,
[it is] a very partisan place." With all the flags on the
air and pronouns like "we" and "us" being
bandied about, it was hard to tell just where the newscasting
left off and government pronouncements began.
Despite the inherent drama and fascination of the story, many
of the talk shows managed to be dull. This was true even of those
in the business of creating sparks. Every night, for instance,
Crossfire offered its usual clash of left and right, but, in light
of the intricate array of issues facing the United States, the
format seemed unbearably constricting. On October 8, the topic
was "Should the United States Target Iraq?" and sitting
opposite Bill Press and Robert Novak were Edward Peck, a former
ambassador to Iraq, and Bob Maginnis, a retired Army lieutenant
colonel. Peck, who adamantly opposed attacking Iraq, said that
the United States had "accepted responsibility for the death
of 500,000 Iraqi children." If Saddam Hussein believes "that
he's still at war with the United States, could it be the daily
bombings? . . . If he's upset with us, there may be a reason for
it." Maginnis, who just as adamantly favored action, countered,
"The fact is, this man has killed his own people, the Kurds
. . . . The reason those kids have died is not because the U.S.
is bombing in the north and south." Now this was interesting,
I thought. In his indictment of the United States, Osama bin Laden
had cited its policies toward Iraq, and I had seen little real
discussion of this in the press. Just as Peck was about to respond,
however, Novak cut him off -- it was time for a commercial. When
the show resumed, it was on to a new topic -- "Should the
United States send ground troops into Afghanistan?" -- and
a similarly unsatisfying discussion ensued.
In my channel surfing, I did find some bright spots. One was Ed
Bradley. On two successive editions of 60 Minutes, he offered
thoughtful programs on Arab attitudes toward America and the nature
of Islam. On the latter, I had seen several shows that seemed
intent on sanitizing the religion. In one CNN segment, a Muslim
cleric attempted to assure us that all jihad means is "to
strive . . . in whatever you're doing." Obviously, other
Muslims see it differently. Like every world religion, Islam lends
itself to many interpretations, including some extreme ones, and
for journalists the task is to explain how different groups use
it. Bradley, in the fifteen minutes allotted him, did a good job
of explaining the rise of some of Islam's more fanatical varieties,
including the austere Wahhabi sect promoted by Saudi Arabia and
taught in strict religious schools in Pakistan, where many of
the Taliban studied. In an interview with four imams in New York,
Bradley pointedly asked whether Muslims had a responsibility to
police the more fanatic elements within Islam, and they readily
agreed that they did.
On a daily basis, I derived much nourishment from The NewsHour
with Jim Lehrer. Far more than most other shows, the PBS newscast
sought to grapple with the region's thorny political dimensions.
On September 28, for instance, the show featured a spirited discussion
on Afghan politics with Ashraf Ghani, an adjunct professor at
Johns Hopkins University, and Patricia Gossman, a human rights
consultant who has visited Afghanistan frequently. At a time when
some reporters were filing glowing reports about the anti-Taliban
Northern Alliance, Gossman and Ghani described the group's sorry
record on human rights in the period it ruled Kabul (1992 to 1996)
and told how even many Taliban opponents feared its return to
power. What was needed, they argued, was a broad coalition government
incorporating Afghan's many ethnic, linguistic, and geographic
groups, accompanied by a bold plan to reconstruct the Afghan economy.
Every night, The NewsHour seemed to offer at least one fresh segment
like this, marred only by the program's determinedly humorless
style. (Can't those interviewers ever crack a smile?)
A program that managed to be both informative and entertaining
was CNN's Greenfield at Large. Jeff Greenfield seems as hard-boiled
as any media insider, but September 11 has clearly left him rattled,
and he has used his program as a sort of tutorial on the Islamic
world. His attitude toward the extremists seems to be: Okay, these
people are nuts, but I need to know more about them, so please
educate me. On October 8, the day after the United States began
bombing Afghanistan, he spoke with Jeffrey Goldberg, who covers
the Middle East for The New Yorker, and Fareed Zakaria, the editor
of Newsweek International and the author of a cover story that
week on "Why They Hate Us." Greenfield began by showing
a half-dozen clips of George Bush declaring that America's beef
is not with Islam but with terrorism. Unfortunately, Greenfield
noted, the message did not seem to be getting through, and he
wanted to know why. The problem, Zakaria said, was the United
States's ongoing association with "regimes that are detested
in the Middle East, regimes that are corrupt, tyrannical, repressive."
Goldberg cited as an example Egypt, where a leading advocate of
democracy is in jail for seven years, and where gays were being
rounded up and put on trial in state security court.
Greenfield was skeptical: "I can . . . hear people say, 'Well,
if we protest the jailing of homosexuals, is this going to win
over Islamic fundamentalists, who, at least in Afghanistan, punish
homosexuality by torture and death?' I mean, isn't there a trap
. . . here?" Indeed there was, Zakaria said, but, he explained,
the terrorists all come from closed societies like Egypt and Saudi
Arabia, rather than from more open ones like Jordan and Morocco,
and only by coming down squarely on the side of democracy, he
argued, could Washington ultimately hope to contain terrorism.
By the end, Greenfield did not look fully convinced, but his willingness
to engage the issue was itself refreshing.
Of all the American analysts to appear on TV, none seemed more
astute than Barnett Rubin. As the director of studies at the Center
on International Cooperation at New York University, Rubin has
devoted much of his life to studying Afghanistan and its neighbors,
and whenever he appeared on the air -- which, thankfully, was
often -- his mastery of the region showed. On October 7, for instance,
as Osama bin Laden's videotaped message was being played for the
first time, Rubin was watching it with Peter Jennings in the ABC
News studio, and when it was over, he offered some instant insight.
"The vast majority of Muslims do not approve of blowing up
the World Trade Center," he said in his brisk, no-frills
manner. But, he went on, bin Laden "linked it to what he
and what many other Muslims view as U.S. aggression against Muslims.
Even though most countries are horrified by September 11, they
share the views he just articulated . . . . To win over those
sitting on the fence, the United States will have to address [those
views] without appearing to be giving in to that kind of terrorism."
Every time Rubin appeared, he demonstrated the value of actually
knowing something about the region -- and underscored the failings
of most pundits on that point.
The single most riveting show I saw was on Nightline. The subject
was dissent and the place it has at a time of national crisis.
In introducing the segment, Ted Koppel said, "There is no
particular courage involved in telling the truth . . . . if you
know from the outset that what you're saying is widely accepted
and almost universally applauded. You should still do it, of course,
but it doesn't require courage. It's when you know that there
will be hell to pay that telling the truth gets tough." Koppel's
guests included Susan Sontag, who had set off a furor with her
comments in The New Yorker about the hijackers' courage and America's
narcissism; Tom Gutting, who lost his job with a Texas paper for
writing a column criticizing the president; and Todd Gauziano
of the Heritage Foundation. After some initial bantering, Gauziano
lashed out at Sontag, calling her "a very offensive writer."
"You are part of the 'blame America first' crowd," he
said. "Absolutely not," Sontag replied, adding, "I
believe I'm just as patriotic and against the terrorists as you
are." "Well," Gauziano countered, "your version
of patriotism is rather strange."
Koppel asked Gauziano to specify what it was in Sontag's article
that so upset him. Gauziano was prepared: "She said that
the terrorist attack 'was a consequence of specific American alliances
and actions. How many citizens are aware of the ongoing American
bombing of Iraq?'" Sontag's logic, he argued, "speaks
for itself. You are [reveling] in your elitist, liberal outlook
to say that we deserved this terrorist attack."
"That's slander," Sontag said.
"Blame America, blame America," Gauziano taunted her.
Overall, Gauziano came across as an obnoxious twit. But his sharp
comments, and Sontag's unflinching response, made for excellent
television. And Koppel deftly used the exchange to assert that,
whatever one thinks of views such as Sontag's, it's critical that
they be aired. "There is a tendency, at times like this,"
he said, "to wave the flag. There is a tendency to equate
external expressions of patriotism with genuine patriotism. And
sometimes, as I think you'll agree, the expression of dissent
is the highest form of patriotism."
Alas, few TV news programs seemed interested in dissent, or even
real debate. The Sunday morning talk shows, Wolf Blitzer, The
Capital Gang, Crossfire -- all came across as exercises in enforced
conformity. All the bad habits that TV talk shows have developed
in the last few years -- the arrogant shallowness, the false contentiousness,
the endless hours of empty analysis and know-nothing opinion --
have carried over into the current crisis.
In the end, no show more embodied these qualities than Hardball.
Every night since September 11, Chris Matthews has hosted a special
hour-long edition of the show, and I forced myself to watch a
handful of them. Matthews projects a hard-nosed, confrontational
style -- he's the scrappy guy willing to ask the tough questions
-- but, as I found, it's mostly bluster. His guests all come from
a narrow slice of the political establishment (calling Howard
Fineman). The only non-American I recall seeing was Israel's consul-general
in New York. Arabs and Muslims seemed not to exist. As for those
guests who did appear, their views seldom diverged from Matthews's.
And Matthews's views seemed those of a cheerleader:
"How do we get rid of Saddam Hussein?"
"If Osama bin Laden leaves Afghanistan, does that score one
for us?"
"Saudi Arabia -- we always have to kiss up to them."
Bellowing at Joe Biden, he went off on a characteristic rant:
"Do you think there's a plausible scenario whereby we go
in, break up the bin Laden forces, demolish everybody in sight,
probably kill everybody we get our hands on, get rid of the Taliban
while we're at it. Then the international community, it supports
the Northern Alliance, the other people in that country, and the
world community, through aid and development and encouragement,
creates a new government in Afghanistan? We have a nice, clean,
sort of Mubarak running that place?"
"Well," Biden stammered, "the answer is yes and
no." Clearly overwhelmed by the many complicated issues Matthews
had raised, Biden struggled to offer a coherent response. Before
he got very far, however, Matthews grew bored and cut him off.
"How about Saddam Hussein?" he rasped. "What's
his interest in this thing?" Matthews devoted the next forty-five
seconds or so to Iraq, at which point he excused Biden for his
next guest, Senator John McCain. And the process started up all
over again. At one point, as he was about to raise a question
that bordered on being sharp, Matthews apologized: "I don't
want to play too much the journalist here." At that point,
few viewers would mistake him for one.
On September 11, America changed forever. In the heart of TV talkland,
however, it's still September 10.
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Michael Massing is a contributing editor to CJR.
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