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In Iraq, Everyone
Is Media-Savvy

BY BORZOU DARAGAHI

This tale begins in early February in the mountains of northeastern Iraq, a few days after Secretary of State Colin Powell showed the UN Security Council — and the world — a satellite photo of what he said was a poison factory operated by Ansar al Islam, a militant band of Islamic fighters with ties to al Qaeda.


A few of us journalists wanted to see the factory for ourselves. After a morning of negotiation, Ansar agreed to take us past their checkpoints and into the hostile terrain within the folds of the Zagros Mountains. The leaders said they wanted to show us, as representatives of the world media, that they were not manufacturing chemical weapons. It struck me at that moment how crucial a role journalists were playing in this crisis, and how media-savvy all the players were. (A Kurdish politician told me recently: “In the old days, if I had a dispute with a rival, I picked up my Kalashnikov and went to visit him. Now, I pick up the phone and call one of the international journalists in town.”)


When we finally reached the site pictured in the satellite photo, the Ansar warriors let us roam about at will. The place was a horrifying dump. The residents were dirt poor. The Ansar fighters looked mean, disheveled, and somewhat confused. We tried to approach them, but the leaders would let us speak only to the designated spokesman. Each of the journalists began opening doors and drawers, and shooting roll after roll of film. It was a bonafide media circus, right there in those wilderness mountains.


Then things really got weird. The Ansar warriors showed us the real purpose of the compound that Powell had labeled a poison factory.


It was their media headquarters.


These back-to-the-land zealots planning their Islamic revolution — high in the mountains, without electricity, running water, or telephones — had set up a generator-powered film production studio. There were video cameras and editing decks and miles of wiring. They had even put some of their films on a multimedia Web site, www.ansarislam.com.


One journalist swiped a pile of documents and floppy disks from a trashcan. Recipes for mustard gas and nerve agents? No. They turned out to be scripts for propaganda documentaries.


The Ansar fighters suddenly hurried us into a room. I was scared. What if they wanted us as hostages, or planned to kill us? (Indeed, later that same day, Ansar members assassinated a Kurdish leader, killing a little girl and three other civilians in the process.) Two of the Ansar leaders — Ayoub Afghani and Mohammad Hassan — sat behind a table in front of a white backdrop, with two television cameras trained on them.


It was a press conference!


In the runup to a war that would make celebrities of such spokespersons as Brigadier General Vincent Brooks and the Iraqi information minister, Mohammad Saeed Al-Sahaf, the Ansar, in their rugged, remote mountain retreat, wanted their share of the media spotlight.


“I want to set the record straight,” said the bearded, wild-eyed warrior, as we in the press listened obediently. “There are no chemical weapons here.”


We had come to this hideout in the hills on the chance of finding a factory turning out weapons of mass destruction. What we found instead was a studio cranking out a different sort of wartime weaponry: propaganda.


Early in the war, after our visit, U.S. cruise missiles hit Ansar positions in northern Iraq, just days before Kurds launched a ground offensive and virtually wiped them out. The Ansar’s “image war” wasn’t effective enough to save it from the real thing.

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Borzou Daragahi is a Teheran-based reporter for print and radio media.
MAY/JUNE 2003
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